Álvaro Hernández Winner of Bronze at the “Ojo de Iberoamérica Festival”

In Wabi we want to congratulate our director Álvaro Hernández, who by vocation portrays with his lenses stories that convey the personality of a product and for which we are very proud to have his talent, in this case, he has been announced as winner of the Bronze piece at the “Ojo de Iberoamérica” festival by the commercial he directed for BMW, “Tennis” in the product category with the creativity of Publicis México.

The festival was held in Buenos Aires, Argentina on November 6, 7 and 8 for the twentieth occasion. Among the judges were Marina Saroka, Managing Director of McCann in Argentina, Diego Medvedocky, President of Gray in Argentina, as well as Pepe Montalvo, founding partner and general director of Agencia Montalvo in Mexico.

Piece: Talk when you can’t – Tennis.
Agency: Publicis México
Creative Team: Diego Wallach, Luis Sordo, Aldo Ramírez and Ricardo Avilés.
Client: BMW
Director: Álvaro Hernández
EP: Carlos Gordillo “Bonachón” y Ary Aguilar
DP: Nico Hardy

If you want to see more of his work, go to our profile of directors